In my work on the 'Magic of Lights' project style guide, I retained the original logo while elevating the brand with a dynamic 3D logo design. I also curated a fresh aesthetic for the brand's social media presence, incorporating vibrant gradient colours, a cohesive colour palette, and engaging typography to enhance the overall visual identity.
![](https://cdn.myportfolio.com/1c3fb2c989502dfe348eb564933023ab/96dff19b-c3c8-4e78-a922-ed516502ad9a_rw_3840.jpg?h=20483fa7a9987c1762339ac32430339a)
![](https://cdn.myportfolio.com/1c3fb2c989502dfe348eb564933023ab/f1effe00-dfeb-46f4-89c5-63d27f03cfa6_rw_3840.jpg?h=44f4c135bc37a44b3ca8a3c86ab9b107)
![](https://cdn.myportfolio.com/1c3fb2c989502dfe348eb564933023ab/2742d188-b4e8-44ec-8de9-0bb45390454b_rw_3840.jpg?h=4d71ec4fb2f3ebf7b4e64e7a12a3fa4a)
![](https://cdn.myportfolio.com/1c3fb2c989502dfe348eb564933023ab/f58b80c4-f24a-4315-9af2-402aeadb2cd1_rw_3840.jpg?h=fce6d015f32fa074261e27751e51a02a)
![](https://cdn.myportfolio.com/1c3fb2c989502dfe348eb564933023ab/4825afaf-5d54-4d8c-9e97-f1848369e2cf_rw_3840.jpg?h=20041637fe2062d8910d5ece4ce9126f)
![](https://cdn.myportfolio.com/1c3fb2c989502dfe348eb564933023ab/52a22b65-a748-4988-b4ea-21d563ec39e6_rw_3840.jpg?h=b9c2cb6463915557efcdb50ce7e69dfb)
![](https://cdn.myportfolio.com/1c3fb2c989502dfe348eb564933023ab/e69ce47e-4667-40de-8ee8-f22211ce0aae_rw_3840.jpg?h=a050d1254cb56916ee9c99af27a51f29)
![](https://cdn.myportfolio.com/1c3fb2c989502dfe348eb564933023ab/6bda389c-11e2-4b55-9e07-6c809d2900eb_rw_3840.jpg?h=ad633ed7a2b238f6af1167502967d6a4)
![](https://cdn.myportfolio.com/1c3fb2c989502dfe348eb564933023ab/a681dd1a-3386-4a06-9ba3-e47b9abc4fbf_rw_3840.jpg?h=4def8b5d63d63fb4d261febbe03b7bbb)
![](https://cdn.myportfolio.com/1c3fb2c989502dfe348eb564933023ab/b686b032-3c9d-4a0d-9ea5-dbb113227346_rw_3840.jpg?h=490c6e861689ad383ea471a23cab43ba)
![](https://cdn.myportfolio.com/1c3fb2c989502dfe348eb564933023ab/fa8b6344-f731-4dfa-aa83-fcf70139ddb5_rw_3840.jpg?h=2de7813204ff6450f50ba34d30661b04)
![](https://cdn.myportfolio.com/1c3fb2c989502dfe348eb564933023ab/1057757f-beaa-4644-b902-db365fa8d2d3_rw_3840.jpg?h=130e428bd66796f3ef0a0b215f891c00)
![](https://cdn.myportfolio.com/1c3fb2c989502dfe348eb564933023ab/eae42674-c350-40c1-bb87-50d20af1d821_rw_3840.jpg?h=0a97db8d9899570e80277a02c72709cc)
![](https://cdn.myportfolio.com/1c3fb2c989502dfe348eb564933023ab/b85a59f8-682b-4890-ad37-c6c846ec7dff_rw_3840.jpg?h=54a4e290d29556e66774106e3bf52f18)
![](https://cdn.myportfolio.com/1c3fb2c989502dfe348eb564933023ab/66ac1fef-6553-494e-a680-cc99caa68558_rw_3840.jpg?h=f272db5c9f99173b9da6c2f9c9ee3e9d)
![](https://cdn.myportfolio.com/1c3fb2c989502dfe348eb564933023ab/f1629f68-59e4-409e-876b-ffc55f1be8cf_rw_3840.jpg?h=a20c3eefff2542121832c62e57b63491)
![](https://cdn.myportfolio.com/1c3fb2c989502dfe348eb564933023ab/933f3099-93ac-4b6d-90f8-5f749b7b48ae_rw_3840.jpg?h=5540109392f10d7348f8ca6be7b8ccb4)
![](https://cdn.myportfolio.com/1c3fb2c989502dfe348eb564933023ab/91994aaa-b477-47f6-94cd-12e5794db4b1_rw_3840.jpg?h=543aeeb2e04ba6c5af43913ca28f0d3b)
![](https://cdn.myportfolio.com/1c3fb2c989502dfe348eb564933023ab/7f07360d-9a3e-4add-9d0d-582548c28ae2_rw_3840.jpg?h=da94861c31b5b13068f86ef9707ae1c8)
![](https://cdn.myportfolio.com/1c3fb2c989502dfe348eb564933023ab/27883fd5-ce89-4ad3-9ca5-b39e653828cd_rw_3840.jpg?h=181da2576c9cbd65c8ac92785975e9ee)
![](https://cdn.myportfolio.com/1c3fb2c989502dfe348eb564933023ab/3e7d6de6-b283-47a0-9cca-9006e8d7e4f4_rw_3840.jpg?h=244b278b4ee081a44f609fc39c8ece26)
![](https://cdn.myportfolio.com/1c3fb2c989502dfe348eb564933023ab/99545956-cee9-4b16-b21f-dc9130c6c4e8_rw_3840.jpg?h=416558a5d4746fcc4ef2abe2a93439d2)
![](https://cdn.myportfolio.com/1c3fb2c989502dfe348eb564933023ab/5fe00255-9cb2-4367-b29d-142fd8539e00_rw_3840.jpg?h=cf8585f3c4629e052795ef1b0f4e4797)
![](https://cdn.myportfolio.com/1c3fb2c989502dfe348eb564933023ab/56ad4352-17cd-45af-8a2d-2d6192ab5b76_rw_3840.jpg?h=2feae8f65f376a784bec3ba45a9ff23e)
![](https://cdn.myportfolio.com/1c3fb2c989502dfe348eb564933023ab/6779a725-7c72-4fdf-8d8a-42a2a5156b94_rw_1920.jpg?h=0f85e519ffaaff17eafa5dcc81c208e6)
![](https://cdn.myportfolio.com/1c3fb2c989502dfe348eb564933023ab/c33d9881-f1dc-4580-8f6d-166327bae8d0_rw_3840.jpg?h=468e101584272a1310d43b2af2200732)
![](https://cdn.myportfolio.com/1c3fb2c989502dfe348eb564933023ab/e1ffd936-c064-4ae7-83cf-898130aed699_rw_3840.jpg?h=d85ae7c6544ecdaf93ff28cee7f9198c)
![](https://cdn.myportfolio.com/1c3fb2c989502dfe348eb564933023ab/d8a8b92c-4b37-4411-8d00-f873b1c26736_rw_3840.jpg?h=cc96c9058b3554e2f37d61ade53df936)
![](https://cdn.myportfolio.com/1c3fb2c989502dfe348eb564933023ab/34a94dee-fe05-4989-b516-830c5c826184_rw_3840.jpg?h=b6d02d9a069c51a5d80c3831a4893e0a)
![](https://cdn.myportfolio.com/1c3fb2c989502dfe348eb564933023ab/00a2aba2-030a-437a-8ab4-71029ede26f9_rw_3840.jpg?h=e93608bf3b00ab30e1e481754af111a6)
![](https://cdn.myportfolio.com/1c3fb2c989502dfe348eb564933023ab/9f37ffa8-5c6f-425c-b8d3-0ab60975b2a3_rw_3840.jpg?h=a50400d39d21ea639d4bc46950411135)
![](https://cdn.myportfolio.com/1c3fb2c989502dfe348eb564933023ab/c7dbdaf0-b540-4583-a1d7-ca911ec07aa0_rw_3840.jpg?h=3013426ea72b54c6d1d19942b45cee98)
![](https://cdn.myportfolio.com/1c3fb2c989502dfe348eb564933023ab/ab1948e5-1fe7-4358-80a8-0cefedb6d3ff_rw_3840.jpg?h=3fdd9244979d0c29b8b97356f4f552a8)
![](https://cdn.myportfolio.com/1c3fb2c989502dfe348eb564933023ab/6ba7fd8f-3b3f-49c9-a0da-acf09e728b96_rw_3840.jpg?h=5acac802b1a79fef53ecd0684d85c7e2)
![](https://cdn.myportfolio.com/1c3fb2c989502dfe348eb564933023ab/7732a82c-4e0c-4677-a9e4-9f46a15e4414_rw_3840.jpg?h=d0784d5c79ed8a32221c187a96efe540)
![](https://cdn.myportfolio.com/1c3fb2c989502dfe348eb564933023ab/48af2291-fd41-4eec-b40d-a99c06e1ff34_rw_3840.jpg?h=623af3d4589982bb65661b634c64bb69)
![](https://cdn.myportfolio.com/1c3fb2c989502dfe348eb564933023ab/a40fb043-1cb6-4369-adc5-ec06ac4ac93c_rw_3840.jpg?h=8182148d1695c177449337f2062dff5e)
![](https://cdn.myportfolio.com/1c3fb2c989502dfe348eb564933023ab/69a7e516-011e-4c72-815e-61d8ad23566c_rw_1920.jpg?h=30ca42b7cd7180d4cd9698b0347e1e61)
![](https://cdn.myportfolio.com/1c3fb2c989502dfe348eb564933023ab/3678f22d-5b7b-462a-b00d-819d63edb56d_rw_1920.jpg?h=5598210e4b3e0bc530ef1b66227bd530)
![](https://cdn.myportfolio.com/1c3fb2c989502dfe348eb564933023ab/83f160b7-f2b5-4af8-a2aa-26a586c41580_rw_1920.jpg?h=178e37eb11c36ed2a9033ef6f86943a9)
![](https://cdn.myportfolio.com/1c3fb2c989502dfe348eb564933023ab/5bdc56ec-bea3-42e1-ab0e-1b51f8da34ce_rw_1920.jpg?h=c551a1afdc88c9b51f26dd322daa6a0d)
![](https://cdn.myportfolio.com/1c3fb2c989502dfe348eb564933023ab/853ed66c-9685-4ee0-a435-cdf4b855c733_rw_3840.jpg?h=33526afb607f06dd8f35db00cf57b36e)
![](https://cdn.myportfolio.com/1c3fb2c989502dfe348eb564933023ab/3cba0705-84ca-4ec3-9fba-b3d206a13c9b_rw_3840.jpg?h=d69a23af975d7d65a0de8acc78c8c732)
![](https://cdn.myportfolio.com/1c3fb2c989502dfe348eb564933023ab/c80e7ea8-456c-401a-8afd-a11953ec7f77_rw_3840.jpg?h=7286753681a13009f285f17126f58687)
![](https://cdn.myportfolio.com/1c3fb2c989502dfe348eb564933023ab/5f70956f-b70a-45d3-a1e8-110fbd33b603_rw_3840.jpg?h=78e22ef843f23738c559a21bd35b90fc)
![](https://cdn.myportfolio.com/1c3fb2c989502dfe348eb564933023ab/5348c9d2-f10f-43e6-876e-67221aca7c43_rw_3840.jpg?h=690d81eaafb0f39707be7b143b572719)
![](https://cdn.myportfolio.com/1c3fb2c989502dfe348eb564933023ab/05d21384-18f4-4561-9e62-55da587c710b_rw_3840.jpg?h=fccf887db0d065ebe3ee85a2bb0d26a1)
![](https://cdn.myportfolio.com/1c3fb2c989502dfe348eb564933023ab/fc0c1d25-42bb-454b-9202-65268e1fc39d_rw_3840.jpg?h=395d704eddaba1171780f27b1f13b9e7)
![](https://cdn.myportfolio.com/1c3fb2c989502dfe348eb564933023ab/d7bea8a9-b530-48ee-af28-468101d369c4_rw_3840.jpg?h=a58c97a89cd5be877081b098f028ccad)
![](https://cdn.myportfolio.com/1c3fb2c989502dfe348eb564933023ab/840c0278-8172-4445-b482-b19fec66a54d_rw_3840.jpg?h=da822486ada647aa90f9030b435b984d)
![](https://cdn.myportfolio.com/1c3fb2c989502dfe348eb564933023ab/851242f8-3691-47bf-b74d-a170aed2602c_rw_3840.jpg?h=c1e70df41e8a592fa364262c3ce070b1)
![](https://cdn.myportfolio.com/1c3fb2c989502dfe348eb564933023ab/0e7c54c8-d146-4321-b904-952b7bcdae48_rw_1920.jpg?h=e72e8bbf56f9c24db44995187fd98390)
![](https://cdn.myportfolio.com/1c3fb2c989502dfe348eb564933023ab/d2be6532-ab7d-4eef-b697-0755cfb3d874_rw_3840.jpg?h=2a2bd63dbe4702bd1871a90aca2ed62d)